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That Rude Chocolate Company - Logo Design

Art Direction: Jason Huisman

About the Company

The Rude Chocolate Company was an initiative by my friend Nico Stickling who wanted to have a chocolate brand that came across as rebelllious and fun.

Approach and Outcome

The concept of having a bomb (something dangerous) with a bite out of it hit the rebellious spot, we explored and presented the logo as a badge, horizontal and vertical layout.

  • Logo Design
  • Tagline
  • Style Guide


That Rude Chocolate Company
That Rude Chocolate Company
That Rude Chocolate Company
That Rude Chocolate Company

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